{"id":1331,"date":"2018-04-23T06:08:55","date_gmt":"2018-04-23T06:08:55","guid":{"rendered":"https:\/\/www.kathart.dk\/case\/big-arctic-five\/"},"modified":"2023-12-07T08:59:45","modified_gmt":"2023-12-07T08:59:45","slug":"big-arctic-five","status":"publish","type":"case","link":"https:\/\/www.kathart.dk\/case\/big-arctic-five\/","title":{"rendered":"Big Arctic Five &#8211; oplev Gr\u00f8nlands topattraktioner"},"content":{"rendered":"<p>Kampagnesite for Visit Greenland. Form\u00e5let med sitet er visuelt at formidle de st\u00e6rke natur- og kulturoplevelser der findes i Gr\u00f8nland.<\/p>\n<p>Sitet samler 5 af Gr\u00f8nlands topattraktioner under \u00a0paraplyen \u201cThe Big Arctive Five\u201d, som best\u00e5r af: Hundesl\u00e6de, Nordlys, Is og sne, Pion\u00e6rfolk, og Hvaler.<\/p>\n<p>Trafikken til sitet blev skabt vha. et emailmarketing fremst\u00f8d, samt en forudg\u00e5ende PR indsats.<\/p>\n<p>Over en fem ugers periode udkom hver uge en ny konkurrence\/quiz, hvor brugerne kunne svare p\u00e5 sp\u00f8rgsm\u00e5l om \u2018The big Arctic Five\u2019 \u2013 hver uge havde en ny af \u2018The Fives\u2019 som tema. Sitet skulle samtidig bruges til at annoncere for konkrete rejsetilbud fra gr\u00f8nlandske rejseakt\u00f8rer.<\/p>\n<p>Quiz\u2019en er taget af sitet, men billeder og film og sitets opbygning med informationer og annoncer fungerer fornemt i sig selv.<\/p>\n<p>Sitet blev bel\u00f8nnet med titlen \u201cWebby Honoree\u201d til Webby Awards 2013.<\/p>\n<p><a href=\"http:\/\/uk.bigarcticfive.com\/\">http:\/\/uk.bigarcticfive.com\/<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1086\" src=\"https:\/\/www.kathart.dk\/wp-content\/uploads\/2018\/04\/Big-arctic-five_06.jpg\" alt=\"Big Arctic Five\" width=\"1680\" height=\"1040\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1090\" src=\"https:\/\/www.kathart.dk\/wp-content\/uploads\/2018\/04\/Big-arctic-five_10.jpg\" alt=\"Big Arctic Five\" width=\"1680\" height=\"1040\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1088\" src=\"https:\/\/www.kathart.dk\/wp-content\/uploads\/2018\/04\/Big-arctic-five_08.jpg\" alt=\"Big Arctic Five\" width=\"1680\" height=\"1040\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1085\" src=\"https:\/\/www.kathart.dk\/wp-content\/uploads\/2018\/04\/Big-arctic-five_05.jpg\" alt=\"Big Arctic Five\" width=\"1680\" height=\"1040\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1082\" src=\"https:\/\/www.kathart.dk\/wp-content\/uploads\/2018\/04\/Big-arctic-five_02.jpg\" alt=\"Big Arctic Five\" width=\"1680\" height=\"1040\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Big Arctic Five samler Gr\u00f8nlands topattraktioner i \u00e9t visuelt st\u00e6rkt univers, der i den grad taler til den inde pioneer.<\/p>\n","protected":false},"featured_media":3373,"template":"","produktkategori":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Big Arctic Five - oplev Gr\u00f8nlands topattraktioner - KathArt Interactive - ide | design I kode<\/title>\n<meta name=\"description\" content=\"Big arctiv Five er et kampagnesite i 7 sprog, som promoverer Gr\u00f8nlands topattraktioner. 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